Losing Subscribers? Here Are the Top 10 Reasons Why and How to Turn Things Around

 

YouTube is the undisputed king of video content, attracting over 122 million daily visitors worldwide.

Naturally, content creators have turned it into a fierce battleground, competing for unique ideas,

top-notch quality, viewer engagement, and, ultimately, bigger bucks.

Despite the cut-throat competition, many YouTubers make glaring mistakes that can significantly

hinder their content's reach and acceptance. These errors can drastically reduce viewership

and engagement, even if the content is high-quality.

To help you avoid these pitfalls, we've compiled a list of the most common mistakes YouTubers make.

Whether you're a beginner or a seasoned pro, our practical solutions will guide you toward creating content

that stands out and thrives in the competitive YouTube landscape

1. Cracking the Code: The Ideal Video Length

One of the biggest questions on every YouTuber's mind is, 'How long should my video be?' While a quick Google search

might suggest a standard 10-15 minute range, the truth is, there's no one-size-fits-all answer.

Remember those viral music videos that are barely five minutes long but rack up billions of views? That's proof that length

isn't the end-all, be-all. It's about quality, engagement, and understanding your audience.

Statista has some interesting data on the ideal video length for different content types, but ultimately, the number

of views matters. Likes and comments are also important indicators of success.

So, what factors influence the perfect video length?

Read also. For content creators, here are 15 smart strategies for creating YouTube videos in 2023

2. The title of YouTube video clip

“The answer is understood from its title.” A popular proverb sums up the importance of choosing a suitable title for your YouTube clips. Many of the clips did not receive enough attention despite their good content, because the owner did not choose the appropriate title.

What factors do some YouTubers neglect to consider when choosing a title?

A) Target Audience

Once again, the audience plays a major role in choosing the title, as the audience for football is different from the audience for educational content. The audience for music and the arts, in general, is different from the audience for entertainment content. Therefore, we advise you that the title should be appropriate to the nature of the target audience.

If you want to promote entertainment content, for example, you shouldn't write a purely topical and scientific headline. The target audience will not click on this clip because of its title, even if it provides the content intended for them.

b) The title is not linked to the content

 An infinite number of times you find a section with the title you were looking for, but as soon as you click on the section, you are surprised that the content is completely unrelated to the title!

For example, the title “Watch the last episode of the most famous series before deletion.” When you open the clip, you discover that it is a still image or even an episode of another series that is not mentioned in the title. To infuriate you and shut it down. Is not it?

As mentioned above, this trick is very bad for bringing in views, because YouTube has become primarily dependent on its classification for the length of time a visitor watches your clip.

Some YouTubers can get many clicks if they prefer to replace the title of the clip with another, more attractive, and unrelated title.

But this leads to the loss of trust between you and your audience forever. So make sure that the title is directly related to the content presented in the segment.

c) Omission of the keyword in the title 

The keyword is very important to the YouTube algorithm, just as it is when writing articles or while blogging. You should choose the most accurate keyword and add it at the beginning of the title of the clip professionally.

It represents the most searched word on YouTube for the topic, and this would help the clip to gain more views and interest from the target audience.

d) Boring title

After avoiding the previous mistakes, some YouTubers may fall into the trap of boring or unattractive titles. Here we recommend that you use numbers, parentheses, or imperative statements such as, you won't believe, don't miss, see what happened.

These things will give the visitor the feeling that they are about to miss something very important if they do not click on your clip. For example, which title is more attractive (Trying a phone out of plastic bottles) or (Watching what happens when you try making a phone out of plastic bottles!)?

It's always best to add numbers to advise sections. The numbers give a sense to the YouTube visitor that the clip contains valuable content to watch! For example, (11 AMAZING WEIGHT LOSS TIPS YOU DIDN'T KNOW).

e) Title length

Some clips have titles longer than 60 characters, and this is another common mistake. Characters in excess of this number will disappear upon publication and will have no value. It may cause people to ignore the clip in the first place. Because they won't waste their time clicking on the clip just to continue reading the title.

3. Not publishing regularly

There is no set number for the best number of videos published per month on YouTube channels. But success and appearance on the site require people with long-term, renewable energy, and long-term plans.

As we mentioned earlier, YouTube is a very fierce, competitive arena in all fields. So, the bored person who is looking forward to quick success. He may find it difficult to reach his goal through YouTube.

Many creative content creators are starting their channels. And as soon as they face being ignored by followers or lack interaction, their hopes are immediately disappointed, and this is mainly reflected in their productivity, which begins to gradually decrease until it completely fades away.

So the best is to create realistic short and long-term goals. Set yourself a long-term goal for the channel, and don't forget what it was you created in the first place. Then break this goal down into short goals. Arrange them on a monthly basis to maintain your clip production rate.

Creating a monthly clip-posting schedule can do many things. The most important one helps you not to procrastinate and procrastinate. It also helps to form a good link between you and your followers and creates a state of anticipation for your content among them. You are posting at a specific time known to them.

4. Lack of attention to the quality of the clip

One of the most important factors that cause your clips to not get the required spread is the lack of attention to the quality of the clip in general.

Here are the most important elements of quality that you should take care of:

a) Audio quality 

is one of the common mistakes that many YouTubers make, even those with experience. The content creator is always preoccupied with the quality of photography, choosing the right locations, choosing the right lighting, and choosing the right title. However, the sound quality remains the trump horse that many people don't care about.

The way the content is presented is as important as the content itself. Visitors may be offended by the poor quality of the audio, which leads them not to complete the clip. So we advise you to use a good microphone until you close that door.

b) Image quality

Compared to sound quality, poor lighting or lack of image quality, especially in content that requires a clear vision, ranks second on this list.

Make sure to shoot with a high-quality camera as much as possible. With the provision of good alternatives in the event that the camera did not help you capture the scenes you want.

c) Content Quality

There are many criteria that can confuse you when it comes to content quality. But here I will give you a simple rule, or say a guiding definition of content quality.

Good content: It is content that meets the user's desire, makes him feel satisfied, and feels the desire to view more content from the same source.

This applies to all types of content; Whether scientific, practical or even entertaining comic content.

5. Not specifying one direction for the channel

Anyone who claims to know everything ends up not knowing anything! Many intellectuals adopt this saying, and in the world of YouTube, we find it very successful.

Some channels face failure or poor interaction and lack of interest because the owner did not specify a single specialization. How can the owner of scientific content be good at providing entertaining content at the same time? Or is the owner of the family content familiar with the content of the games? Of course not.

Does this mean that the content creator does not have the ability to provide two types of content? There are even people with the same degree of experience in a number of fields. So what is the solution? It is better to create two separate channels and not one channel with more than one specialty.

Creating a single channel with a wide variety of specializations will not help you build a good audience base, or target appropriate keywords, nor will it help the audience determine their position towards the channel.

Some clips may fall into the hands of a viewer who is not interested in your subject. This makes him establish a negative attitude toward your channel. Although it publishes a variety of topics, he is sure to find some topics suitable for him within it.

Therefore, we advise you to create a channel for each specialty that you are good at, so that you can target the appropriate audience for it. We also advise you to turn to the experts in each field for help.

6. Asking for interaction in the wrong ways

Most beginners and professional YouTubers may exaggerate the request for interaction. Sometimes they ask for likes and subscriptions so insistently that the follower becomes indignant, even if he likes the content. Some of them may ignore the request for interaction from the ground up! In both cases it is wrong.

Content creators should balance subscribing and like a demand. He does not continue to pressurize the viewers of the video. And when he requests interaction, he must be creative and move away from the imperative form.

Which of the two sentences do you prefer (I ask you to press the subscribe button immediately) or (If you like the content provided, we will be very happy with your subscription)? Of course, the most polite, cute, and creative option is #2.

Spam comments are something that some content creators come up with to get attention on their channels. These are urgent comments to subscribe to and like on other channels owned by the most famous YouTubers, and we do not advise you at all to ask for interaction in this way.

The idea is not rejected, as it can actually bring you some interest. But how? Interact with the content provided by this YouTuber in your own way. Your comment may get some followers instead of a vague like or subscribe to a channel we don't know about.

One of the ways to interact that YouTubers ignore, whether beginners or professionals, is to respond to comments. If your channel is new, ignoring comments and not responding to them is not justified.

These comments are the best way to communicate with your potential future audience. Which is expected to increase his loyalty and interest in the channel as long as the bridges of communication with him are extended.

But if the fan base of your channel has expanded a bit. Replying to all comments will be impossible sometimes.

Therefore, it is better than completely ignoring to allocate a specific time daily to respond to all comments and inquiries that you receive, which would carry useful suggestions for content development as well.

7. Unattractive intro and image Let's

say you managed to get a click from a YouTube surfer. I wonder what drives this new viewer on the channel to complete the video and thus click to subscribe to your channel?

What prompts this browser to complete the clip is the first 5 to 10 seconds of it. Some YouTubers waste those 10 seconds on long, boring intros, even if the content is worth watching. Or in the urgent request to subscribe or follow.

We advise you to quote from the most important part of the clip and display it at the beginning in order to grab this browser. Or if you do not want to expose all your cards, we recommend that you write an attractive introduction that is directly related to the content of the passage.

A Thumbnail image is one of the first and most important factors that help attract views to your content. Make sure to choose an appropriate and attractive image. An attractive image may save you the trouble of searching for a good introduction, as it may do the job.

8. Unoriginal Content.

One of the things that put your content at risk and threatens it with deletion is that it is not original. What does the term “non-original content” mean?

Spam content is content that has been stolen or adapted from another content creator. In the event that you decide to quote a clip from other original content without permission, in this case, you are subjecting your content to immediate deletion by the YouTube administration.

This is not the only punishment you will be expected to face. If you repeat this 3 times or more, your channel will be permanently deleted from the site! What is the solution if you want to quote and feel that your content may appear incomplete if you do not use this external plugin?

You must address the owner directly - in a politely written letter - about your desire to use some of his content, and the nature of the context in which you will use it.

In addition, you should expect the original owner to receive a portion of the profits from your clip if it is successful. The value of these profits you determine by agreement between you.

These terms may sound a bit unfair, but it's much better than running the risk of having your clip or channel deleted.

How do I protect my rights as a YouTuber?

The last case was about how to source from other content creators without risk. But what if I am the owner of the original content and want to keep it?

Every original content posted on YouTube has a term called a Content ID. It is a system that YouTube operates to preserve property rights.

If you post completely original content without citations. You must upload the original files requested by YouTube when uploading the clip…. These files guarantee your ownership rights to it.

YouTube has a huge database of these original files. But its algorithms notify you when someone tries to quote any clip that belongs to your “Content ID”.

Here is a YouTube video showing basic guidelines on property rights:

9. Ignoring social media marketing.

Marketing YouTube clips through your social media sites is the beating heart of video marketing in general.

Some YouTubers ignore social media marketing and end up with clips that don't get good viewership. It is one of the most common mistakes that many content makers make.

Facebook has nearly three billion users around the world. As for Instagram, it has more than one billion and 300 million users. The same applies to Twitter, TikTok, Snapchat, and other social media sites.

Just promoting YouTube clips on YouTube only prevents you from benefiting from these billion numbers. Which may cause your YouTube viewing numbers to rise in an unexpected way.

Recognize and connect with a diverse audience. It would also guarantee you permanent suggestions for channel development. And honest comments about the errors that your content carries, which would help you in the future to avoid them.

10. Ignore Buying Views

Ok, I've corrected all the previous mistakes. You have created a channel that provides valuable and engaging content. You've provided good titles, marketed your clips well on social media, and maintained good interaction with your followers.

But still, something is missing, I'm not getting the views and attention I need. Isn't? What is the last mistake I should avoid?

The YouTube algorithm may not serve some content creators properly, and here there is only one thing left to do, which is to buy views. Don't ignore this solution, and don't underestimate its impact on your channel.

Although some do not recommend this solution due to the scams that are carried out through it from unreliable sites. However, we strongly recommend it to counteract the stagnation of your channel, but with several important criteria in mind:

1. It does not make sense for fresh content to have more than 100k views overnight. This may prompt the YouTube administration to blacklist your channel, and your purchase of views may seem clear to everyone.

We advise you at the beginning of the purchase process to be satisfied with 1000 views, for example, and then add more to them gradually.

2. If you are confident in the quality of the content you publish, why not buy interaction instead of views? View buying sites can sell you comments and likes from real followers.

We recommend that you try this as it brings faster views for valuable content and also places your clip higher in search.

3. Deal with reputable sites, even if their prices are slightly higher than others. Stay away from sites that sell you bots of followers and interactors.

You need real interaction, so we offer you some good options, which have a great reputation and experience in the field of buying views and interaction.

4. Contact the site's support service to ensure that they can sell you targeted views (either in terms of interest or in terms of geography). This is a very important point.

a) famoid: It is a reliable website for buying views and engagement on YouTube. Also, the price packages start from only $13 per 1000 views, and we recommend it.

b) MediaMister: One of the cheapest sites to buy views. The price of 1000 views is only $8. It also includes sections for buying likes and interaction on all other social networking sites.

Make sure that buying views is absolutely legal. There are no YouTube policies and conditions that prevent this. Unless you contract with unreliable sites that sell fake accounts to you. Here you may find yourself in danger.

The possibility of you getting genuine views after buying views is very much there, but it just depends on how good and attractive your content is.

In the end, if you think that YouTube is your wide gateway to achieving your dreams of building a successful brand. Make sure that you are well aware of the errors that are likely to hinder your progress. And I also learned the best ways to avoid it. Now you know very well what you will encounter in the YouTube world.

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